What We Stand For

Our Vision
The Art Of Bright Media is dedicated to illuminating hospitality and travel brands and making them shine at their best.
With a deep understanding of the unique challenges and opportunities within these industries, we combine creative storytelling with data-driven insights to enhance visibility, foster audience engagement, and drive business growth.
Our expert multinational team combines creativity, strategic vision and hands-on experience to help brands shine and thrive in a fast and competitive environment.

Our Purpose
✲ Promoting meaningful, informative travel over social-media-driven sightseeing.
✲ Designing immersive experiences that create long-term impact.
✲ Weaving travel stories that become lifelong memories.
✲ Promoting local culture and crafts vs outdated generic guides and mass-market souvenirs.
✲ Driving travelers to sustainable, mindful experiences to offset the negative global impact of mass travel.
Meet the Team

Anastasiya S. Babenko
Head of Creative Strategy &
Editor-In-Chief
A hospitality professional and a travel journalist with global
experience across hotel operations, wellness travel, marketing and PR. With over a decade of professional experience in the industry, Anastasiya has worked across countries and cultures, finding joy in
creating strategies, building brands and leading pre-openings.

Miguel Frias
Head of Photography &
Media Partnerships
A professional travel content creator with an eye for detail.
Through captivating photography and videography, he helps the
finest hospitality brands and destinations around the globe to
create compelling visuals and engaging stories. Featured in
international media and as a panel speaker, Miguel keeps inspiring
other artists with his work.

Ciprian Florescu
Head of Graphic Design
A self-taught graphic designer with over 10 years of experience,
Ciprian specialises in multidisciplinary design, but his true passion is creating visual identities from scratch and developing wholesome brand kits. His work spans across industries, including projects with global brands such as Marriott, PepsiCo, Netflix, Nestlé, Amtrak, AARP, Unilever, Glovo and Upwork.
